Novartis kick off their Digital Capability Building Strategy and launch the Digital Awareness Hub
"Yesterday we achieved the first step in our digital capability building strategy, the launch of the Digital Awareness Hub."
Yesterday saw the launch of the Digital Awareness Hub at Novartis, a central learning and engagement platform within the organisation and the first step in their digital capability building strategy. Working with the Global Head of the Learning Centre of Excellence at Novartis and a team of key stakeholders from different business areas, Ludic designed and build a state-of-the-art rich media platform to connect all associates to digital capabilities, best-in-class projects, insights and communities. The MOOC enables associates to create their personal digital learning journey to explore what digital means across the different business areas at Novartis and connects them to relevant tools, content and people.
"Yesterday we achieved the first step in our digital capability building strategy, the launch of the Digital Awareness Hub, a MOOC accessible to all Novartis associates to demystify digital. 24 hours later and 6.5k people have checked it out, we have over 100k page views, 10k videos watched and already 350 digital badges awarded!"
- Simon Brown, Global Head, Learning Centre of Excellence and Novartis Universities at Novartis
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